Sales trainers know that a great sales presentation does not need bells and whistles to impress a client. Instead, the best sales presentations effectively demonstrate product knowledge as well as an understanding of what problems the client has, and the solutions they need. This course will help you teach participants how to create a winning proposal and how to turn it into a dynamite sales presentation. Specific learning objectives include:

• Identifying the key elements of a quality proposal
• Mastering the first impression, from clothing to the handshake
• Feeling more comfortable and professional in face-to-face presentations
• Writing a winning proposal
• Achieving comfort and professionalism during presentations

Course Topics:

Session One: Course Overview

Session Two: Getting Down to Business

• Business Writing Basics
• Types of Proposals

Session Three: Writing Your Proposal

• Getting Organized
• Drafting a Proposal

Session Four: Getting Thoughts on Paper

• Planning Your Proposal
• Exercise

Session Five: Basic Proposal Formats

Session Six: Expert Editing Tips

Session Seven: The Handshake

Session Eight: Getting Ready for Your Presentation

• Preparation Tips
• Persuasive Language

Session Nine: Elements of a Successful Presentation

• You Count Too!
• Positives and Negatives

Session Ten: Dressing Appropriately

Session Eleven: Presentations

• Preparation
• Evaluations
• Recommended Reading List
• Personal Action Plan