Local Marketing

Objectives: This course teaches you techniques on how to leverage Local Searches in order to dominate traffic searches for your Local Business.

Completing this course will confer 2 CPD Credits towards internationally recognised Continuous Professional Development Requirements within organisations operating this kind of staff development methodology.

Unit Contents:

1. Local Marketing Basics
In this topic you will cover:
1.Local Marketing Basics
1.1 Introduction
1.2 Taking Stock
1.3 Pricing Your Services
1.4 Finding Customers
1.5 Approaching Customers
1.6 Setting Up A Website
1.7 Google Places
1.8 Additional Services
1.9 Customer Service
1.10 Working Smarter
1.11 Summary

2. Local Marketing Advanced
In this topic you will cover:
2.Local Marketing Advanced
2.1 Introduction
2.2 What is Local Marketing?
2.3 Why Local Marketing?
2.4 Local Marketing Power Tools?
2.5 How to do Local Marketing the Right Way
2.6 Local Search
2.7 Local Marketing on Social Media
2.8 Local Marketing on Mobile
2.9 Local Lead Generation
2.10 Highly Effective Local Marketing Tips
2.11 Case Studies
2.12 Dos and Don’ts