Video Ads Essentials

Objectives: This course provides a step-by-step guide on how to develop a Video Advertising campaign for your business.

Completing this course will confer 2 CPD Credits towards internationally recognised Continuous Professional Development Requirements within organisations operating this kind of staff development methodology.

Unit Contents:

1. Video Ads Basics
In this topic you will cover:
1. Video Ads
1.1 What are Video Ads?
1.2 Why you should use Video Ads for your Business?
1.3 What types of Video Ads are available nowadays?
1.4 What Types of Video you can create?
1.5 Creating your Video with the Right Tools
1.6 The Right Place to Outsource the Creation of Your Video
1.7 What to Look for in a Good Video Ad Network?
1.8 Top Video Ad Networks
1.9 Other Video Ad Networks to consider
1.10 Setting up a Video Ad Campaign with YouTube
1.11 Twitter Ad Campaign
1.12 Facebook Ad Campaign
1.13 Instagram Ad Campaign
1.14 Competitive Advertising
1.15 Advanced Video Marketing Strategies for Social Media
1.16 Top YouTube Video Ads and what to Learn from Them
1.17 Do's to apply
1.18 Don’ts to avoid
1.19 Other Premium tools and Services to consider
1.20 Case Studies