No one is born a sales person. No one has a special gift that makes customers buy products/services. Everyone can however, learn how to sell successfully. By learning to communicate with customers, build lead lists, and sell the company’s services with authority, anyone can be a successful sales person.

With our Top 10 Sales Secrets course, participants will discover the specifics of how to develop the traits that will make them successful sales people and how to build positive, long lasting relationships with their customers!

Completing this course will confer 2 CPD Credits towards internationally recognised Continuous Professional Development Requirements within organisations operating this kind of staff development methodology.

Course Outline

Module One: Getting Started

Module Two: Effective Traits

• Assertiveness
• Emotional Intelligence
• Solve Problems
• Close
• Case Study
• Review Questions

Module Three: Know Clients

• Research
• Customer Values
• Customer Needs
• Anticipate Needs
• Case Study
• Review Questions

Module Four: Product

• Know Your Product
• Believe in the Company/Product
• Be Enthusiastic
• Link Product to Customer’s Values
• Case Study
• Review Questions

Module Five: Leads

• Sift Leads
• Time vs. Cost of Pursuing Leads
• Let Go of Leads Going Nowhere
• Focus on Positive Leads
• Case Study
• Review Questions

Module Six: Authority

• Develop Expertise
• Know Your Competition
• Continue Education
• Solve Customer Problems Using Authority
• Case Study
• Review Questions

Module Seven: Build Trust

• Testimonials
• Be Transparent
• Be Genuine
• Take on Customers’ Point of View
• Case Study
• Review Questions

Module Eight: Relationships

• Listen Actively
• Communicate Often
• Rewards
• Build New Relationships
• Case Study
• Review Questions

Module Nine: Communication

• Be Prepared, Not Scripted
• Use Humor
• Be Yourself
• Thank and Reward
• Case Study
• Review Questions

Module Ten: Self-Motivation

• Value Your Work
• Reward Achievements
• Focus on Success
• Do Not Procrastinate
• Case Study
• Review Questions

Module Eleven: Goals

• SMART Goals
• Long-Term Goals
• Short-Term Goals
• Track and Modify
• Case Study
• Review Questions